Experience:
1-3 years of experience
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Employment Type:
Full time
Posted:
3/9/2019
Job Category:
Marketing
Associate Content Producer, Social Media - ShoeDazzle
(This job is no longer available)
Techstyle Group LLC | El Segundo, CA
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Job Description

Job Description

TechStyle Fashion Group is currently looking for an Associate Content Producer, Social Media - ShoeDazzle.

How Do You Fit In?

The Associate Content Producer, Social Media - ShoeDazzle will research, create, curate, manage and track content published on social media channels.

This position will report directly to the Social Media Manager - ShoeDazzle.

Responsibilities:

CREATE + PRODUCE

* Develop content that aligns into a cohesive brand story that resonates with the brand identity per channel, supporting marketing, CRM, acquisition and creative teams by crafting high-performing content based on consumer feedback
* Create highly engaging social content to strengthen and achieve the goals of each social channel - growth, engagement, conversion
* Edit and optimize all content by channels, including light retouching for images and print when needed
* Support content creation for various digital platforms in support of all online channels including social, e-mail, and paid ads
* Responsible for posting daily content across all owned channels (Facebook, Instagram, SnapChat, Pinterest, Twitter, YouTube, etc.)
* Project manage monthly content in alignment with marketing, CRM and creative teams
* Keep a pulse on all current social media tools, trends, current topics and attends networking events
* Follow and maintain brand identity standards
* Produce and coordinate off-site photo shoots, traffic digital assets for both pre & post production content

MEASURE + ANALYZE

* Maintain monthly reporting tactical on content performance across all owned channels.
* Utilize data-driven metrics to create insights to inform best practices of how we use social content
* Analyze content on a daily/weekly basis to be agile, and optimize in real time
* Report to Social Media Manager on overall performance of social-driven content campaigns using social analytics
* Provide oversight to the ShoeDazzle social interns
* Coordinate logistics for social programs/appearances, including booking travel/transportation and facilitating product delivery
* Prepare social shoot + production one-sheets, creative concept decks, and department presentations
* Project manage deliverables with freelancers including: writers, videographers, influencers + production for Facebook LIVE
* Partner with the PR team in influencer campaign execution, including but not limited to: monitoring influencer posts upon launch and preparing recap decks
* Work collaboratively as a member of the social media team on creating multi-functional, beautiful, cohesive brand storytelling content for all social channels, including Facebook Live, video, ShoeDazzle blog, Instagram Stories

Requirements:

* Bachelor's degree in Communications/Graphic Design/Arts
* 2+ years of experience in a professional digital marketing/social media content production setting
* Proficiency with Photoshop & illustrator
* Knowledge of prototyping tools
* Knowledge of social media tools (TrackMaven, Iconosquare, Sysomos, Socialbakers)
* Knowledge of analytical tools (GA)
* Knowledge of issue & project tracking software (Atlassian, Jira, etc.)
* Previous experience working directly with developers and delivering assets
* A serious understanding of design and mobile-first approach
* Stellar attention to detail and punctuation
* Ability to successfully multi-task and work on multiple projects
* Ability to work in a fast-paced, high-productivity environment with tight deadlines

TechStyle is an Equal Opportunity Employer: M/F/PV/D (minority, female, protected veteran, disability)

About Techstyle Group LLC

Techstyle Group today is an agile, privately held company that employs an extensive and flexible network of USA-based staff and alliances. Since 2002, Techstyle Group has been registered with the City of Houston, in Texas, and nationally as a certified, woman-owned business. Dedicated to offering you exceptional service, Techstyle Group saves your most precious resource: your time.