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Digital Product Analyst
Suntrust Banks, Inc. | Atlanta, Georgia
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Job Description

Digital Product Analyst-W441377


The Digital Sales team serves as the business leader to drive new relationship growth and existing client cross-selling through the online, mobile and tablet channels. This position will be responsible for:

- Ensuring special offers presented to prospects and clients are accurate prior to presentment through a digital channel including conducting appropriate user acceptance testing of new functionality and validating language and offer components are complete
- Using analytical skills, statistical methods (collection, organization, analysis, and interpretation of the data), and analytics tools such as web analytics for continuous iterative exploration and investigation of client interactions across the digital channels specifically to understand offer performance or identify if functionality is working improperly
- Documents key findings from analysis and presents information to stakeholders.
- Partnering with Digital Sales Product Managers to drive digital enhancements aimed at improving the client experience and increasing revenue

The Digital Sales Analyst must be comfortable working with ambiguity and with a high degree of autonomy. Frequently works with business partners and senior level executives. This position has broad latitude and judgment regarding the approach, methodology and design of analysis and accountability for resulting solutions.


Minimum Qualifications:
- Bachelor's Degree in Marketing, Mathematics, Statistics, Economics, Finance, or equivalent work experience.
- 1+ years of analytical or process experience in related field or department.
- Knowledge and use of mobile and tablet devices.
- Strong Microsoft PowerPoint and Excel skills.
- Demonstrated problem-solving ability and initiative.
- Professional written and verbal communication skills.
- Proven track record of managing projects and delivering results.

Preferred Requirements:
- Foundational understanding of web technologies and eCommerce, including various browsers and digital marketing tactics
- Experience using web analytical tools such as Google Analytics or Adobe Site Catalyst
- Microsoft Access or business specific software
- Prior experience in Retail or Investment banking
- Project management exposure
- Knowledge or experience related to online sales or retail banking

Primary Location: GA-Atlanta Area
Work Locations: Marquis Two

285 Peachtree Center Ave

Atlanta 30303


Equal Opportunity Employer: SunTrust supports a diverse workforce and is a Drug Testing and Equal Opportunity Employer. SunTrust does not discriminate against individuals on the basis of race, creed, color, gender, religion, national origin, age, disability, veteran status, pregnancy, marital status, citizenship status, sexual orientation, gender identity, genetic information, or any other classification protected by applicable laws.

To review the EEO Poster, copy and paste the following link into your brower: http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf http://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf

About Suntrust Banks, Inc.

SunTrust Banks, Inc. (SunTrust) primarily operates as a financial services holding company. Through its principal banking subsidiary, SunTrust Bank (the Bank), the Company provides deposit, credit, and trust and investment services. Through its subsidiaries, SunTrust also provides mortgage banking, credit-related insurance, asset management, securities brokerage and capital market services. The Company operates in five business segments: Retail, Commercial, Corporate and Investment Banking (CIB), Wealth and Investment Management, and Mortgage. The Bank operates primarily in Florida, Georgia, Maryland, North Carolina, South Carolina, Tennessee, Virginia and the District of Columbia. SunTrust provides clients with a selection of technology based banking channels, including the Internet, automated teller machines (ATMs), personal computers and around-the-clock telebanking. In May 2008, SunTrust completed the acquisition of GB&T Bancshares, Inc.

This company profile was created by AfterCollege and is about Suntrust Banks, Inc.. This page is not endorsed by or affiliated with Suntrust Banks, Inc.. For questions regarding company profiles, please email: care@aftercollege.com.