Sinclair Oil

Sinclair Oil Corporation has been helping western America drive with confidence for over 80 years. Formed from the assets of eleven small petroleum companies in 1916, Sinclair is one of the oldest continuous names in the oil business. The first corporate emblem, SINCO, was registered November 1, 1916. Sinclair began development of the apatosaurus (brontosaurus) in its advertising, sales promotions, and product labels in 1930. The apatosaurus was registered as a Sinclair trademark in 1932. An exhibit at the 1933 Chicago Worlds Fair highlighted dinosaurs and established Sinclair as the company ...


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