Experience:
3-5 years of experience
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Employment Type:
Full time
Posted:
8/29/2017
Job Category:
Marketing
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Marketing Manager, Crown Publishing Group
Penguin Random House US | New York, New York
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Job Description

Company: Penguin Random House US 

Requisition ID: 11217 

Marketing Manager, Crown Publishing Group
 

Your challenge:
Reporting to the Associate Director of Marketing for Crown, this position is responsible for bringing Crown, Hogarth, and Broadway publications to the largest possible readership through innovative consumer-facing marketing campaigns. 

Responsibilities
• Creates title-specific marketing campaigns for upcoming commercial fiction, literary fiction, and narrative nonfiction publications as well as titles currently in the marketplace and key backlist titles and authors
• Works with Associate Director of Marketing to create and communicate marketing strategy for each title with publishing and author teams
• Works closely with editorial and publicity on social media outreach for publishing categories
• Collaborates with authors to maximize campaign effectiveness (increasing social media platforms, working closely to build author brand)
• Manages marketing strategies, plans, analytics and budgets in order to maximize revenue and profitability
• Establishes and maintains relationships with third party partners for single titles cross promotions as well as larger corporate initiatives

Your profile:
• 3-5 years minimum book publishing background 
• Fluency in key marketing concepts and tools including email, social media marketing, search, as well as traditional book marketing 
• Strategic and creative thinking
• Excellent communication and presentation skills

 

Penguin Random House is the leading adult and children’s publishing house in North America, the United Kingdom and many other regions around the world.  In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution.  Our vibrant and diverse international community of nearly 250 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children’s Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others.  More information can be found at http://www.penguinrandomhouse.com/.

 

Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

 

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