Experience:
3-5 years of experience
Concerned about your lack of experience? Learn More...
Employment Type:
Full time
Posted:
9/21/2018
Job Category:
Sales
New Business Marketing Consultant
(This job is no longer available)
McClatchy | Miami, FL
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Job Description

Miami Herald is hiring a New Business Marketing Consultant to drive multi-media sales revenue from large, local & regional accounts, following the Core 4+ Sales Process; understanding their needs (both current & desired) and crafting customized solutions to meet customer needs. New Business Marketing Consultants understand our solutions and have the ability to effectively show they drive results.

Primary Responsibilities:

  • Identify new business opportunities by segment; design approaches to target and penetrate in particular new digital business
  • Daily Independent prospecting of digital opportunities to drive new digital revenue
  • Develop and maintain a full funnel of prospects by utilizing Core 4+ Sales Process 
  • Conduct deep-dive Client Impact Assessments, utilizing pre-call research
  • Develop Results-Based Solutions
  • Present and close proposals
  • Work with client success team to ensure client goals/expectations are met
  • Upsell existing customers based on need
  • Utilize Salesforce as a Predictive and Collaborative tool


Key Competencies:

  • Ability to grow and develop deep category insights.

  • Possess a strong grasp of all products to help craft complex ROI-impacted solutions.

  • Ability to identify and capture new business revenue.

  • Exhibit technical competency, e.g. updating our CRM, create client-ready proposals in PowerPoint, etc.

  • Focused on finding solution to problems.

  • Ability to sell against other media & effectively manage and overcome objections.

  • Strong project management, interpersonal and organizational skills.

  • Ability to handle multiple assignments simultaneously.


Job Requirements:

  • 4+ years in sales and marketing
  • College degree required.
  • Strong customer service skills with the ability to build relationships.
  • Understanding of basic marketing concepts.
  • Proficient in Microsoft Word, Excel, and PowerPoint.
  • Must have access to a dependable vehicle and valid driver's license.


The full time position includes a competitive salary, commission program, and a comprehensive benefits package. The Miami Herald, part of McClatchy, is an Equal Opportunity Employer.


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About McClatchy

The McClatchy Company (McClatchy) is a newspaper company with 30 daily newspapers, approximately 50 non-dailies and direct marketing and direct mail operations located in 29 markets across the United States. The Company also operates local Websites in each of its markets. McClatchy-owned newspapers include, among others, The Miami Herald, The Sacramento Bee, the Fort Worth Star-Telegram, The Kansas City Star, The Charlotte Observer and The (Raleigh) News & Observer. The Company owns and operates McClatchy Interactive, an interactive operation that provides Websites with content, publishing tools and software development. McClatchy owns 14.4% of Career Builder, LLC and 25.6% of Classified Ventures, LLC. On June 27, 2006, the Company acquired Knight-Ridder, Inc. and subsequently sold 12 of the daily newspapers acquired in Knight-Ridder. On March 5, 2007, McClatchy sold the (Minneapolis) Star Tribune newspaper and other publications and Websites related to the newspaper. (Source: 10-K)