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LIVE NATION, INC | Los Angeles, California
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Job Description

Job Summary:

The Role:

Live Nation Marketing is in search of a highly motivated, organized and most importantly, enthusiastic individual who is interested in working within the heart of the live entertainment industry. As a Live Nation Entertainment marketing intern, you can expect to develop your marketing and project management skills and at the same time, gain valuable, real-world experience in the live entertainment industry. This is an unpaid internship and only available to students who are eligible to receive school credit.


* Assist marketing manager and coordinator in day-to-day activities to learn how to prioritize varying marketing, admin, and creative responsibilities over 200 + shows a year.
* Update marketing and promo assets for upcoming shows as relayed by the marketing agent or tour marketer to better target audiences as new information (support, set list info, tour art) is added.
* Proofreading and quality assurance of ad materials to ensure that the department is accurately and efficiently displaying concert information.
* Create e-cards and e-newsletters for newly announced shows, special offers and event reminders to increase writing skills, persuasive communication, and brand integrity.
* Write creative and relevant copy for promotional use and to better understand the various types of writing necessary for e-blasts, media pitches, press releases, etc.
* Assist with media buys to master effectively purchasing traditional and new digital advertising.
* Assist with data entry to learn how to meet budget limits and to successfully work within these budgets while still effectively marketing.
* Resize and create art sets per tour admat for all 3rd party venue shows to create compelling ads with precise messaging (regular on-sale, pre-sale, special offer, etc.).
* Update the social media content calendar for The Belasco Theater to utilize artist news and organic posts to generate ticket sales during non-paid advertising days.
* Brainstorm and execute holiday or special offer campaigns alongside the marketing coordinator to repackage shows to increase social media followers and ticket sales.
* Research relevant outlets as potential promo partners or events to organically increase ticket sales via previews, posters in stores, and ticket giveaways via social media.
* Shadow a manager during shows (5-6 throughout the semester) to replace office hours during a designated week.
* Other learning opportunities as assigned.

Job Requirements:

* Currently enrolled in an accredited college, university, or trade school.
* Must be eligible for school credit and able to provide letter of credit confirmation from sponsor/administrator upon request.
* Must be 18 years or older.
* Must be able to commit to a minimum schedule of 16 hours per week with some availability during evenings and weekends.
* Students majoring in marketing, music, business or communications.
* Knowledge of wide array of music genres and corresponding demographics.
* High proficiency in MS Office, particularly Word & Excel.
* High proficiency in Adobe Suite Products, particularly PhotoShop, InDesign and Final Cut Pro X.


This position requires at least 16-20 dedicated hours per week. These 16-20 hours can be completed Monday through Friday between 10 a.m. - 6 p.m. We are flexible and will work with your class schedule.

If the above description sounds like you and fits your background, apply online at www.livenationentertainment.com/careers to participate in the internship program with the Live Nation Entertainment team today!

Applicants must possess authorization for work within the U.S. and be eligible to receive accredited educational course credit.


Live Nation, Inc. is a live music company. The Company owns, operates more than 155 venues, including House of Blues music venues and prestigious locations, such as The Fillmore in San Francisco, Nikon at Jones Beach Theatre in New York and London's Wembley Arena. In addition, it also produces, promotes or hosts theatrical, specialized motor sports and other live entertainment events. During the year ended December 31, 2007, Live Nation, Inc. connected over 64 million fans, including over 45 million live music fans, with their favourite performers at approximately 28,000 events in 18 countries around the world. Live Nation operates in five business segments: North American Music, International Music, Global Artists, Global Digital and Global Theatre. In January 2008, the Company announced that the divestiture of substantially all of the remainder of its North American theatrical business to Key Brand Entertainment.

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