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Consumer Analytics Lead - Data Science
Harley-Davidson | Milwaukee, Wisconsin
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Job Description

Auto req ID: 5582BR
Title: Consumer Analytics Lead - Data Science
Job Function: ANALYTICS
State and City: Wisconsin, Milwaukee
Company: Harley-Davidson Motor Company
Full or Part-Time: Full-Time
Shift: Shift 1

Job Summary
Since 1903, our bold and unique purpose has been fulfilling dreams of personal freedom for our customers - and we live our purpose every day. It's more than just a business to us. Our passion for our products and loyalty to our millions of riders and fans worldwide inspire us to deliver premium motorcycles, parts and accessories, apparel, and unmistakable and unmatched experiences.

From Milwaukee to Milano, and many places in between, our employees are essential to our success. We need people who wake up every day with a passion for customers and who come to work with the creativity and drive to make amazing things happen. Join the Consumer Insights & Analytics team as a Consumer Analytics Lead and support the organization with consumer insight and analytics relative to global consumers and markets of Harley-Davidson products, services, and experience. The Consumer Analytics Lead will provide data science thought leadership and technical expertise across all areas of the Consumer Insight & Analytics group.

Here's what you'll do:

• Effectively analyze and distill data into patterns, trends, and insights.

• Develop and implement demand forecasting models, taking into account relevant customer, product, geography, industry and economic variables.

• Develop and implement modeling and experimental design, including analysis planning, analysis execution, interpretation and statistical communications support.

• Lead market research optimization activities; develop scenario simulations and determine sample size calculations to support required levels of margin of error.

• Lead development and implementation of team's use of advanced analytics methods and tools.

• Lead the team's application of appropriate statistical methods and generation of accurate and reproducible results.

• Produce clear, concise, well-organized, and error-free modeling programs and statistical reporting content; communicate results in a manner appropriate for the given audience.

Education Required
A Bachelor's Degree is strongly preferred.
A Master's Degree in Statistics, Analytics, Economics, Computer Science or a related field is preferred.

Experience Required

• Position requires a minimum of 8 years work experience.

• Proficiency in the use of statistical software, such as SPSS, SAS, R and/or similar packages for study, experiment or research.

• Preferred experience in the area of consumer, retail and market insights - preferably with consumer brands.

• Proven ability to integrate data from many sources to identify challenges, opportunities and implications to achieving business goals.

• Knowledge of statistical methodology, including experience with modeling and simulations, with proven ability to apply high quality statistical methodology in assigned projects.

• Strong applied analytical skills including experience with Machine Learning and Predictive Analytics.

• Excellent communication, interpersonal and presentation skills.

• Global perspective and understanding, thinking across borders and cultures.

Direct Reports: No
Travel Required: 0-10%

About Harley-Davidson

Harley-Davidson, Inc.operates in two segments: the Motorcycles & Related Products segment and the Financial Services segment. The Motorcycles & Related Products (Motorcycles) segment includes the group of companies doing business as Harley-Davidson Motor Company (Motor Company) and the group of companies doing business as Buell Motorcycle Company (Buell). The Motorcycles segment designs, manufactures and sells at wholesale primarily heavyweight (engine displacement of 651+cc) touring, custom and performance motorcycles, as well as a line of motorcycle parts, accessories, general merchandise and related services. The Financial Services (Financial Services) segment includes the group of companies doing business as Harley-Davidson Financial Services (HDFS). HDFS provides wholesale and retail financing and insurance and insurance-related programs to Harley-Davidson and Buell dealers. In August 2008, the Company announced the completion of its purchase of MV Agusta Group.

This company profile was created by AfterCollege and is about Harley-Davidson. This page is not endorsed by or affiliated with Harley-Davidson. For questions regarding company profiles, please email: care@aftercollege.com.