Experience:
No experience
Employment Type:
Full time
Posted:
8/25/2019
Job Category:
Marketing
Performance Marketing Strategist, SEM
(This job is no longer available)
Fundera | New York, NY
loading
loading
School
Major
Grad Date
 
 

Not sure what types of jobs you are interested in?


Explore Jobs
Based on Your Education

Follow This Company
Share

Job Description

Here's the thing-we hate traditional job descriptions. In our experience, they're a terrible representation of what a job really entails and never paint a true picture of what it's like to work at an organization.

That's why, at Fundera, we do things differently. Instead of presenting you with some run-of-the-mill job description, we offer potential candidates our Job Spotlights. This gives us a chance to tell you the story of us, why you should work here, and what the role is really like.

Who's Fundera and Why Should I Care?

Fundera is the go-to, financial resource for small businesses. We're here to help entrepreneurs achieve their financial goals and grow businesses as big as their aspirations.

As a catalyst for smart financial decisions, our combination of proprietary technology and financial expertise provides business owners with tailored solutions based on their unique needs and eligibility-helping them prosper, create more jobs, and, ultimately, grow the economy.

Armed with one of the most experienced and passionate leadership teams in the business and backed by the industry's leading investors, we've made a big impact on Main Street in just a short amount of time (Fundera launched in 2014 and has helped 35,000+ small businesses find their best financial solutions and secure over $1 billion in funding).

We're experiencing massive growth year over year, and our impact on America's job creators grows with us. We're looking to further our impact and need incredible, ambitious, mission-oriented people to get there.

If you want to make a difference, if you want to create a workplace and life you love, and if you want to learn more and grow faster than you will at any other point in your career, you should keep reading.

What Is It Like to Work Here?

The easiest way to answer this is to check out our great rating on Glassdoor, take a deep dive into a few of our employee profiles, or look into some of our recent awards, like Crain's Best Places to Work. Also, don't forget to peep our Instagram.

For more detail, though, here are a few of our favorite things:

1. We want people who elevate the game - and offer meaningful equity in our fast-growing company to compensate for top performers.

2. We offer generous medical, dental, and vision insurance-you shouldn't have to stress about your health. (And less stress makes you healthier, right?!)

3. Yes, your Fundera family is very important, but yours at home matters most. That's why we offer incredibly generous maternity and paternity leave, have a family-friendly office, and love nothing more than seeing our Fundera kiddos at company events and socials.

4. Everybody needs a little R&R-but we want our team to have more than just a little. You'll get flexible PTO and we mean legitimately flexible PTO.

5. We sponsor regular catered lunches with really cool speakers (like the founders of Birchbox, CityRow, and Percolate). We also regularly host company happy hours, and other events such as employee-led trivia and visits to customers. It's important to bring our team together as much as possible.

6. Transparency is what our product is built on-and so is our culture. Whether that means regular all-hands meetings, board decks circulated every month, or a highly-accessible leadership team, we're all stakeholders in this company and never forget that.

Ultimately, at Fundera, you get to come to work with a group of supportive, talented, ambitious individuals who will teach you something new every day, whilst building a product that will truly and actually change the lives of America's small businesses and job creators. We think it's pretty cool, and think you will, too.

Is This Role Right for Me?

Our Performance Marketing Strategist for SEM will be essential in scaling and diversifying our top of funnel growth . If you're interested in the position, here are a few things you'll get to do and the qualifications that will make you successful in this role.

As our Performance Marketing Strategist SEM, You'll Get to...

* Own and evolve the Fundera search strategy and performance
* Execute tests, analyze results, and identify trends and insights in order to achieve maximum ROI within paid search campaigns
* Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with Fundera goals
* Align good direct response copy with Fundera's brand, testing delineation of value proposition, call to action, and benefit statements
* Work with the Performance Marketing team to understand the alignment of other digital channels and how SEM is a component of our holistic media strategy.
* Work closely with the SEO and content team to understand keyword gaps and overlay between organic and paid terms. Work to build a strategy that can explain how the two tactics can complement each other in achieving max conversions.

We're Looking for People Who Have...

* 1-2 Years of Experience in a Paid Search Role or extensive internship experience
* Experience with Google Ads (Formerly called Google Adwords) & Bing Ads
* Comfortable Analyzing Complex Data Sets
* Bonus competencies: Google AdWords Certified, Experience with Salesforce, Google Tag Manager, Google Analytics, and basic SQL

What Should I Do If I'm Interested?

If working at Fundera gets you excited, we want to hear from you, regardless whether you think this role is a fit. If you think you've got the related experience, apply here to be our Performance Marketing Strategist, SEM.

DISCLAIMER: Fundera does not accept unsolicited resumes from recruiters. Fundera is not responsible for fees from recruiters or other agencies except pursuant to written agreements with Fundera and authorization access granted on a per job basis through the use of Fundera's agency portal link.