Experience:
No experience
Employment Type:
Intern/Co-op
Posted:
6/13/2019
Job Category:
Business Development
Brand Development & Integrated Planning Intern, DCWW -...
(This job is no longer available)
Disney | Burbank, CA
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Job Description

Job Description

The Brand Development and Integrated Planning team is focused on building and managing key franchises across Disney Channel and Disney Junior. The team works internationally to leverage franchise properties to drive business for The Walt Disney Company. The team collaborates with all Disney Channel cross-departmental teams including Development, Platform Strategy, Marketing, and Ad Sales to align franchise and cross-company business strategies.

Job Type

Temporary/Seasonal

Segment

Media Networks

Internship Program Subtype

Professional Internship

Additional Information

Internship Eligibility:

* All candidates must be eligible to work in the US
* All candidates must be at least 18 years old
* All candidates must currently be enrolled in an accredited college or university and taking at least one class - OR - be a recent graduate of an accredited college or university within the last six (6) months - OR - be currently participating in the Disney College Program, Disney Culinary Program or Disney Professional Internship Program in order to qualify for this internship
* All candidates must be available from September through December
* All candidates must be willing to work possibly 40 hours/week in Burbank, CA
* All candidates must provide their own housing and transportation for the duration of the internship
* All candidates must be able to have a consistent, reliable work schedule throughout the session

Category

Marketing and Promotions

Basic Qualifications

* High attention to detail, strong communication skills, and the ability to prioritize in a fast-paced environment
* Strong proficiency with Excel and Keynote, video editing and Photoshop skills preferred
* Experience in franchise management, brand strategy, marketing strategy, live entertainment (concerts, experiences, etc.), live action and animation properties, kids Television, etc.
* Ability to conceptualize and construct compelling presentation with demonstrated Keynote skills
* Strong relationship skills, professional under pressure and confident presence in company of executives.
* High personal standards and independent thinking with proven ability to drive projects from start to completion, overcoming obstacles by influencing others to achieve goals
* Flexible and adaptable to changing priorities, with the skill to work in a very fast paced, reactionary work environment with quick turnarounds and deadlines
* Understanding of TV, international, animation, licensing, consumer products and retail businesses
* Self-starter, driven to exceed expectations set by others
* Great presence and verbal communication skills
* Adept at organizing and facilitating meetings
* Possess creative acumen, maturity and enthusiasm

Business

Walt Disney Television

Preferred Qualifications

* Junior or Senior level standing

Postal Code

91505

Responsibilities

* Develop planning and communications tools for Franchise Businesses.
* Coordinate and organize integrated plans for the launch and sustain of Disney Channel properites
* Develop and document organizational processes with key Walt Disney Television divisions.
* Support business needs related to live entertainment experiences and museum exhibits.
* Coordinate and organize long-term plans for critical Disney Channels Worldwide franchises
* Assist in acquisition and distribution of DCWW Brand Development assets, including but not limited to animation, photography, logos, style/branding guides, video, scripts, SFXs, music and other related assets required to support the on-going operations of DCWW Brand Development and Integrated Planning
* Support management of Brand Development's file and video watermarking process according to Disney Content Protection standards

Job Description

The Brand Development and Integrated Planning team is focused on building and managing key franchises across Disney Channel and Disney Junior. The team works internationally to leverage franchise properties to drive business for The Walt Disney Company. The team collaborates with all Disney Channel cross-departmental teams including Development, Platform Strategy, Marketing, and Ad Sales to align franchise and cross-company business strategies.

Additional Information

Internship Eligibility:

* All candidates must be eligible to work in the US
* All candidates must be at least 18 years old
* All candidates must currently be enrolled in an accredited college or university and taking at least one class - OR - be a recent graduate of an accredited college or university within the last six (6) months - OR - be currently participating in the Disney College Program, Disney Culinary Program or Disney Professional Internship Program in order to qualify for this internship
* All candidates must be available from September through December
* All candidates must be willing to work possibly 40 hours/week in Burbank, CA
* All candidates must provide their own housing and transportation for the duration of the internship
* All candidates must be able to have a consistent, reliable work schedule throughout the session

Basic Qualifications

* High attention to detail, strong communication skills, and the ability to prioritize in a fast-paced environment
* Strong proficiency with Excel and Keynote, video editing and Photoshop skills preferred
* Experience in franchise management, brand strategy, marketing strategy, live entertainment (concerts, experiences, etc.), live action and animation properties, kids Television, etc.
* Ability to conceptualize and construct compelling presentation with demonstrated Keynote skills
* Strong relationship skills, professional under pressure and confident presence in company of executives.
* High personal standards and independent thinking with proven ability to drive projects from start to completion, overcoming obstacles by influencing others to achieve goals
* Flexible and adaptable to changing priorities, with the skill to work in a very fast paced, reactionary work environment with quick turnarounds and deadlines
* Understanding of TV, international, animation, licensing, consumer products and retail businesses
* Self-starter, driven to exceed expectations set by others
* Great presence and verbal communication skills
* Adept at organizing and facilitating meetings
* Possess creative acumen, maturity and enthusiasm

Preferred Qualifications

* Junior or Senior level standing

Responsibilities

* Develop planning and communications tools for Franchise Businesses.
* Coordinate and organize integrated plans for the launch and sustain of Disney Channel properites
* Develop and document organizational processes with key Walt Disney Television divisions.
* Support business needs related to live entertainment experiences and museum exhibits.
* Coordinate and organize long-term plans for critical Disney Channels Worldwide franchises
* Assist in acquisition and distribution of DCWW Brand Development assets, including but not limited to animation, photography, logos, style/branding guides, video, scripts, SFXs, music and other related assets required to support the on-going operations of DCWW Brand Development and Integrated Planning
* Support management of Brand Development's file and video watermarking process according to Disney Content Protection standards

About Disney

The Walt Disney Company, together with its subsidiaries, is a diversified worldwide entertainment company. The Company operates in five segments: Media Networks, Parks and Resorts, Studio Entertainment, Consumer Products and Interactive Media. On September 15, 2009, the Company and the Hearst Corporation (Hearst) both contributed their 50% interests in Lifetime Entertainment Services LLC (Lifetime) to A&E Television Networks, LLC (AETN) in exchange for an interest in AETN. In December 2008, the Company acquired an additional 26% interest in Jetix Europe N.V. In December 2009, the Company announced that it has completed its acquisition of Marvel Entertainment Inc., a character franchise company. In July 2010, the Company acquired Tapulous, Inc., a developer of music games for the iPad, iPhone, and iPod Touch. Through a merger agreement, Tapulous became a wholly owned subsidiary of The Walt Disney Company reporting into Disney Interactive Media Group.