Catalina Marketing

Catalina Marketing Corporation provides behavior-based communications, developed and distributed for consumer packaged goods (CPG) manufacturers, pharmaceutical manufacturers, and marketers and retailers. Its marketing solutions include discount coupons, loyalty marketing programs, in-store, instant-win games and other consumer communications. Its segments include Catalina Marketing Services (CMS), Catalina Health Resource (CHR) and Catalina Marketing International (CMI). CMS offers behavior-based marketing communications that are delivered at point of sale. CHR provides services that assist pharmaceutical ...


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