Experience:
No experience
Employment Type:
Full time
Posted:
8/20/2017
Job Category:
Software Development
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Adobe Analytics (SiteCatalyst) - 6 to 8 yrs - Bangalore
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Job Description

Short Description

Adobe Analytics (SiteCatalyst) - 6 to 8 yrs – Bangalore

Adobe Analytics (SiteCatalyst) + Target + Adobe DTM Key

Responsibilities:

• Manage the implementation and maintenance of tools, e.g. Adobe Analytics(a/k/a SiteCatalyst or Omniture), Adobe Target.

• Use of Adobe DTM to deploy measurement strategies

• Creating dashboards and reports

• Ensure data is being collected properly and accurately.

• Identify opportunities for analysis and testing on the site that increase conversion or drive revenue; use data to communicate recommendations to improve performance to stakeholders; promote the adoption of a test-and-learn culture.

• Design, execute, and analyze A/B tests to improve user experience.

• Coordinate with stakeholders and write clear requirements for implementation. • Liaise with our technology teams for analytics tracking and A/B test execution.

 • Conduct quality assurance checks and data validation, identify data collection issues and gaps, recommend and implement fixes.

• Define best practice approaches for analyzing user behavior on the online channels, for configuring web analytics technology, and for interpreting data.

 

Basic Skills and Qualifications:

• 3 years + admin of Adobe Analytics

• Over 5 years in web analytics

• 1+ year experience in Adobe Target

• 3 years data mining using Adobe Analytics (Site Catalyst), Adobe Data Warehouse and Analytics Ad Hoc

• Bachelor's degree

About Capgemini

Capgemini, one of the world's foremost providers of consulting, technology and outsourcing services, enables its clients to transform and perform through technologies. Capgemini provides its clients with insights and capabilities that boost their freedom to achieve superior results through a unique way of working - the Collaborative Business Experience - and through a global delivery model called Rightshore®, which aims to offer the right resources in the right location at competitive cost. Present in 36 countries, Capgemini reported 2007 global revenues of EUR 8.7 billion and employs over 83,000 people worldwide.

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