1-3 years of experience
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Employment Type:
Full time
Job Category:
Marketing Communication Specialist
(This job is no longer available)
Grad Date

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Job Description

CSU Job Listing Details

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Los Angeles

Job ID:170280

Job Title:


Appointment Type:


Time Base:


Date Posted:

November 13, 2018

Closing Date:

Open until filled

Link to Apply Online:


Campus Employment Homepage:



Re-announced 11/13/18

Bulletin #170280; 7/3/18


Communication Specialist III

College of Business & Economics

Salary Range: $4,104 - $6,999/Monthly

Work Schedule: Full-time, Monday - Friday 8:00 a.m. to 5:00 p.m.; exempt position; temporary appointment expires on or before one year from date of hire; may be extended; may become permanent.

Essential Job Functions: Under the general direction of, and reporting to the Dean of the College of Business & Economics (CBE), the Marketing Communications (MarCom) Specialist will be responsible for independent performance of the day-to-day communication activities for the College. The incumbent oversees design of all CBE marketing materials including but not limited to: creating, designing and updating CBE marketing content and collateral via marketing channels (e.g., print, radio, newsletters, web, social media, etc.). The MarCom Specialist will support the College's mission, develop metrics, conduct analyses, and report on progress and value of the College's marketing and social media efforts; oversee marketing content; oversee content production including College photography and videography and manage digital archives of photography/videography. The MarCom Specialist will develop and design marketing content via the College's web and mobile marketing presence. This MarCom Specialist will oversee web marketing and search engine marketing on behalf of all CBE programs. In addition, the appointee will use created content to optimize the College's website for search engines; work with College's ITCs and University Social Media Network Group; and revise website content as necessary. This MarCom Specialist will lead redesign efforts on behalf of the College. The MarCom Specialist will help ensure consistency of messaging and voice across all media channels. This professional will be responsible for helping to develop and bring our brand for the College to life through the varied communication channels and marketing collateral including but not limited to e-newsletters, marketing campaigns, public relations, and external and internal communications. The incumbent will collaborate with and support the efforts of various college content providers to ensure that the College's communications content is consistent with the mission and strategic initiatives of the College and University. The appointee will produce written and graphic/visual content to help promote and share the College's activities through interaction with students, faculty, staff, donors, and alumni.

Required Qualifications & Experience: The incumbent must have a Bachelor's degree or equivalent from an accredited four-year college or university with a degree in marketing, communications, journalism, public relations, or related fields, or similar certified coursework in applicable fields of study. Three years of experience in the field of marketing, public relations, or communications. Working knowledge of copyright and other applicable laws pertaining to publications and the news media. The incumbent must have experience working with HTML email software; proficient in use of interactive marketing techniques such as video sharing, social networks, email marketing and blogs; demonstrated ability in drafting, editing, and proofreading documents with advanced proficiency in Word, Excel, PowerPoint, and Outlook; graphic design skills and knowledge of Dreamweaver, Photoshop, Illustrator, Acrobat, InDesign, or other software; working knowledge of current web software, databases and browsers including HTML (e.g., Drupal 8). Excellent writing/editing and verbal communication skills with a solid foundation in composing communication for various media vehicles. Demonstrated interest and/or ability to work in a multicultural/multiethnic environment. A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position with the CSU. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current CSU employees who may apply for the position. A test will be included as part of the recruitment process.

Special Desired Qualifications: Master's degree in marketing, communications or related field; experience in an academic setting; experience in running an integrated marketing campaign.

Closing Date: Review of applications will begin on November 27, 2018 and will continue until the position is filled; however, the position may close when an adequate number of qualified applications are received. A COMPLETED ON-LINE CAL STATE LA EMPLOYMENT APPLICATION IS REQUIRED. RESUMES WILL NOT BE ACCEPTED IN LIEU OF A COMPLETED APPLICATION.

The person holding this position is considered a "mandated reporter" under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 revised July 21, 2017 as a condition of employment.