Experience:
0-1 years of experience
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Employment Type:
Intern/Co-op
Posted:
5/22/2019
Job Category:
Education
Fall & Spring 2019 - Digital Experience Intern
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Job Description

BlueCross BlueShield of Western New York, headquartered in Buffalo, is one of New York's leading health care companies, providing high quality coverage and innovative wellness solutions to members throughout our region. We strive to impact positive and healthy changes in our communities and we're looking for team-spirited, motivated, and enthusiastic people to create opportunities to help us succeed in our mission.

The Digital Experience (DE) Intern will work closely with the DE team and the Manager of Digital Experience on projects including, but not limited to, content entry, SEO research, and creation and sending of marketing emails, Google Analytics and more.

This is a paid opportunity, during normal business hours. The student must be able to work between 20 - 25 hours per week during the 2019 Fall and Spring semesters. The position is located at our corporate headquarters in downtown Buffalo.

This internship presents the following Learning Objectives:

* A clearer understanding of our product portfolio (branding, messaging and data validation).
* Participation in a wide range of communication initiatives for constituents, including, members, groups, providers, and brokers.
* Exposure to a broad range of health insurance functions such as Sales, IT, and Marketing.
* Opportunity to develop and utilize project management skills which can be applied to any business setting.
* How to effectively communicate and interact with all levels of management. Primary Responsibility Job Duties may include the following:
* Daily content updates to our digital channels including websites, mobile and videos.
* Create and send emails to various constituents. Collect and share email data.
* Perform keyword research and compile reports for strategic use.
* Use web tools such as Google Analytics to create and maintain reporting dashboards. Knowledge and Skills Required Skills and experience:
* Students entering junior or senior year in the Fall 2019 who are enrolled in a 4 year degree program in Marketing, Business Administration, digital media, communications, MIS or related field.
* Current graduate students encouraged to apply.
* Excellent written and verbal communications skills.
* Strong computer skills with intermediate proficiency with MS Word, Excel and PowerPoint.
* Previous experience in a professional environment preferred. Must be customer-focused and comfortable interacting with all levels of the organization.
* Ability to work independently in fast-paced environment and handle multiple responsibilities and changing priorities within a tight timeframe. Education -Students entering junior or senior year in the Fall 2019 who are enrolled in a 4 year degree program in Marketing, Business Administration, digital media, communications, MIS or related field.
* Current graduate students encouraged to apply. EEO Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status.

This company profile was created by AfterCollege and is about BlueShield of Northeastern New York. This page is not endorsed by or affiliated with BlueShield of Northeastern New York. For questions regarding company profiles, please email: care@aftercollege.com.