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B. Braun Medical Inc. | Irvine, California
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Job Description


About CAPS®

CAPS is the nation's largest network of outsourcing admixture pharmacies. A pioneer in the outsourcing of CSPs, CAPS was founded in 1991, and delivers high-quality, same-day, admixture services and solutions to hospitals and outpatient facilities across the nation. CAPS has two 503B Outsourcing Facilities that are registered with the FDA to provide anticipatory compounding services. CAPS also has 22 state licensed 503A regional pharmacies that dispense labeled, patient-specific prescriptions. To learn more, visit www.capspharmacy.com.


Position Summary:

Responsible for managing and implementing marketing activities for assigned product areas through research, strategic planning and implementation. Responsible for achievement of various business objectives to include strategic, tactical projects and financial metrics.

Responsibilities: Essential Duties

* Conducts on-going research to define market needs (includes interfacing with hospital personnel and sales representatives, and literature review) to develop and maintain product lines.
* Creates promotions and sales programs to drive specific sales activity.
* Identifies product and service opportunities to meet market needs.
* Develops, analyzes and maintains competitive profiles for products and companies including literature resources.
* Update the annual and 5-year business plans to maximize the company's position, as well as participates in the formulation and development of department's strategic plan.
* Develops short-term and long term product promotion strategies.
* Formulates effective pricing strategies.
* Produces and maintains accurate product sales forecasts in conjunction with Finance Department.
* Manages activities with members of various departments to implement the marketing plan (includes sales, operations, regulatory, quality assurance).
* Develops and manages new product introduction process, including written product proposals, project management, all launch activities, line extensions and modifications.
* Develops all marketing communications materials and promotional items (e.g. catalogs, brochures, press releases, websites and training materials) for assigned product line.
* Distributes updates on products, the market, and competitive activities.
* Creates and maintains all training and in-service materials for product line and conducts product demonstrations and seminars to internal and external personnel as requested.
* Provides technical product support to the sales force, operations and other departments.
* Coordinates participation at trade shows, workshops, meetings with customers, sales meetings and participates as required.
* Leads team projects and cross-functional assignments.

Expertise: Knowledge & Skills

* Requires excellent written and interpersonal communication skills.
* Computer skills in Windows, Excel, Power Point and word processing desirable.
* Ability to read, analyze, and interpret common financial reports, computer system and software specification documents, and legal documents.
* Ability to respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community.
* Ability to write to a technical or casual audience on topics related to the business.
* Ability to effectively present information to top management, public groups, and/or boards of directors.
* Ability to apply financial, accounting and statistical concepts.
* Ability to apply mathematical operations to such tasks as frequency distribution, determination of test reliability and validity, analysis of variance, correlation techniques, sampling theory, and factor analysis.
* Ability to apply problem-solving skills to define problems, collect data, establish facts, and draw valid conclusions.
* Ability to interpret an extensive variety of customer requirements and translate them into specifications for products or product-features using both abstract and concrete variables.




Expertise: Qualifications - Experience/Training/Education/Etc


* Bachelor's degree in Business or equivalent and/or MBA or advanced degree
* 5 to 10 years of product management or equivalent experience required
* Must be able to travel domestically and internationally by air and car, and work occasional weekends. Must possess a valid government issued drivers license and passport.


* 2 to 3 years experience in specific product area, computer system and/or sales background a plus

While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee frequently is required to use hands to handle or feel and reach with hands and arms. The employee is occasionally required to stand and walk. The employee must occasionally lift and/or move up to 50 pounds.

Braun offers an excellent benefits package, which includes healthcare, a 401(k) plan, and tuition reimbursement. To learn more about B. Braun and our safety healthcare products or view a listing of our employment opportunities, please visit us on the internet at www.bbraunusa.com.

Through its "Sharing Expertise®" initiative, B. Braun promotes best practices for continuous improvement of healthcare products and services.


Responsibilities: Other Duties:

* Manages personnel such as Associate Product Managers or Interns in the responsible product areas.
* Performs special projects as assigned.
* Other duties may be assigned.

The preceding functions have been provided as examples of the types of work performed by employees assigned to this position. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed in this description are representative of the knowledge, skill, and/or ability required. Management reserves the right to add, modify, change or rescind the work assignments of different positions due to reasonable accommodation or other reasons.

Physical Demands:

* The employee must occasionally lift and/or move up to 50 pounds.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Work Environment:

* The noise level in the work environment is usually low.

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

About B. Braun Medical Inc.

For more than 160 years, B. Braun has worked to improve the health of people. With thousands of pioneering achievements in the medical field, the privately owned company remains at the forefront of medical innovation. The origins of B. Braun can be traced back to 1839, when Julius Wilhelm Braun purchased a pharmacy in Melsungen, Germany. His eldest son, Bernhard Braun, began producing pharmaceutical products like migraine sticks and plasters in 1864. Commercially registered as B. Braun in 1867, the company had launched a legacy of superior products, value-added services and customer-minded focus. Today, with a workforce of more than 27,000 employees in over 40 countries, B. Braun is one of the largest suppliers to the international health care markets. The product range comprises more than 30,000 medical and pharmaceutical products. The OEM/Industrial operation has been part of B. Braun for over 20 years. In 1979, B. Braun purchased Burron Medical Products, Bethlehem, Pa., USA, a leading medical manufacturer, and became known as B. Braun Medical Inc. in 1992. Backed by the resources of a worldwide leader in the medical field, the Burron OEM business continued to expand. Other B. Braun operations worldwide also offered OEM and Industrial services. To reflect our global capabilities, we retired the "Burron" name in 2003 and became B. Braun OEM/Industrial. This reflects our linkage with one of the most advanced medical products companies in the world. Now an operation with centralized control and resources, B. Braun OEM/Industrial is poised to continue its growth and innovation. To learn more about B. Braun, including a historical timeline, visit www.bbraun.com.

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